Visual Design / Branding Project
This was a concept piece meant to teach about dolphins. It was website that would be geared towards a far younger audience.
The main idea is that it would be used as a seperate part of another kids network, such as Discovery Kids or PBS.
When creating a cast for this project I designed them as group to keep their style cohesive. Their overall style and design is meant to fit in line with a childrens show aesthetic.
When creating a cast for this project I designed them as group to keep their style cohesive. Their overall style and design is meant to fit in line with a childrens show aesthetic.
Creating a brand for Flippers and Fins was one of the main components of this project. I utilized my main female character for most of the icons and the logo.
The rest of the cast was included later in the posters and merchandise. I added some extra prop characters as well like a little squid who pops up pretty regularly.
Below are examples of places I expected the posters to be displayed. Bus terminals fit the best for the standard sizing of the posters, but they can also be made as large as needed.
